@inproceedings{cf5bc781643946ce9e047ef6d0de58ae,
title = "Analyzing medical personnel{\textquoteright}s perceptions of online health rumors",
abstract = "The purpose of this paper is to analyze medical personnel{\textquoteright}s perceptions of online health rumors as a function of two factors: rumor type, and the presence of counter-rumors. The two types of rumors include dread rumors that warn of dangerous consequences, and wish rumors that inform about potential benefits. Counter-rumors are messages that refute rumors. A total of 60 participants (20 doctors + 20 nurses + 20 medical students) were recruited to take part in an experiment. They were exposed to cancer-related dread and wish rumors—some accompanied with counter-rumors while others without counter-rumors. The participants{\textquoteright} perceptions that were examined include intention to trust, and intention to share. These were measured using a questionnaire. A 2 (rumor type: dread, wish) x 2 (presence of counter-rumors: present, absent) factorial analysis of variance was conducted for data analysis. The results indicate that dread rumors were trusted and shared more compared with wish rumors. Besides, counter-rumors were effective in reducing intention to trust and share rumors, especially for dread rumors. Nonetheless, the medically trained participants were generally reluctant to view online health rumors favorably.",
keywords = "Counter-rumor, Doctor, Health, Online rumor, Share intention, Trust intention",
author = "{Soon Jia}, {Jeremy Qi} and Snehasish Banerjee and Chua, {Alton Y.K.}",
year = "2017",
language = "English",
series = "Lecture Notes in Engineering and Computer Science",
publisher = "Newswood Limited",
pages = "457--460",
editor = "Oscar Castillo and Craig Douglas and Ao, {S. I.} and Feng, {David Dagan} and Korsunsky, {A. M.}",
booktitle = "Proceedings of the International MultiConference of Engineers and Computer Scientists 2017, IMECS 2017",
note = "2017 International MultiConference of Engineers and Computer Scientists, IMECS 2017 ; Conference date: 15-03-2017 Through 17-03-2017",
}
