Does computer-generated speech manifest personality? An experimental test of similarity-attraction

Clifford Nass*, Kwan Min Lee

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contribution

146 Citations (Scopus)

Abstract

This study examines whether people would interpret and respond to paralinguistic personality cues in computer- generated speech in the same way as they do human speech. Participants used a book-buying website and heard five book reviews in a 2 (synthesized voice personality: extrovert vs. introvert) by 2 (participant personality: extrovert vs. introvert) balanced, between-subjects experiment. Participants accurately recognized personality cues in TTS and showed strong similarity-attraction effects. Although the content was the same for all participants, when the personality of the computer voice matched their own personality: 1) participants regarded the computer voice as more attractive, credible, and informative; 2) the book review was evaluated more positively; 3) the reviewer was more attractive and credible; and 4) participants were more likely to buy the book. Match of user voice characteristics with TTS had no effect, confirming the social nature of the interaction. We discuss implications for HCI theory and design. Copyright ACM 2000.

Original languageEnglish
Title of host publicationProceedings of the SIGCHI Conference on Human Factors in Computing Systems, CHI'00
Pages329-336
Number of pages8
DOIs
Publication statusPublished - 2000
Externally publishedYes
EventSIGCHI Conference on Human Factors in Computing Systems, CHI 2000 - The Hague, Netherlands
Duration: Apr 1 2000Apr 6 2000

Publication series

NameConference on Human Factors in Computing Systems - Proceedings

Conference

ConferenceSIGCHI Conference on Human Factors in Computing Systems, CHI 2000
Country/TerritoryNetherlands
CityThe Hague
Period4/1/004/6/00

ASJC Scopus Subject Areas

  • Software
  • Human-Computer Interaction
  • Computer Graphics and Computer-Aided Design

Keywords

  • CASA (computers are social actors)
  • Personality
  • Similarity- attraction effect
  • Speech user interfaces
  • TTS (text-to-speech)

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