Abstract
We explore issues in theory-driven choice modeling by focusing on partial-equilibrium models of dynamic structural demand with forward-looking decision-makers, full equilibrium models that integrate the supply side, integration of bounded rationality in dynamic structural models of choice and public policy implications of these models.
Original language | English |
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Pages (from-to) | 225-237 |
Number of pages | 13 |
Journal | Marketing Letters |
Volume | 16 |
Issue number | 3-4 |
DOIs | |
Publication status | Published - Dec 2005 |
Externally published | Yes |
ASJC Scopus Subject Areas
- Business and International Management
- Economics and Econometrics
- Marketing
Keywords
- Dynamic choice
- Heuristics and biases
- Structural modeling and estimation