TY - GEN
T1 - Mobile alternate reality gaming engine
T2 - 7th International Conference on Information Technology - New Generations, ITNG 2010
AU - Chua, Alton Y.K.
AU - Goh, Dion H.
AU - Lee, Chei Sian
AU - Tan, Keng Tiong
PY - 2010
Y1 - 2010
N2 - We propose MARGE, a game which incorporates multiplayer, pervasive gaming elements into mobile content sharing. MARGE allows users to annotate real world locations with multimedia content, and concurrently, provide opportunities for play through creating and engaging interactive game elements, earning currency, and socializing. A study of MARGE was conducted. The results suggest the potential of the application in terms of entertainment and content sharing value. Participants felt that the features in MARGE were able to support the objectives of content sharing and gaming, and that the idea of gaming could be a motivator for content sharing. Implications and future research directions are discussed.
AB - We propose MARGE, a game which incorporates multiplayer, pervasive gaming elements into mobile content sharing. MARGE allows users to annotate real world locations with multimedia content, and concurrently, provide opportunities for play through creating and engaging interactive game elements, earning currency, and socializing. A study of MARGE was conducted. The results suggest the potential of the application in terms of entertainment and content sharing value. Participants felt that the features in MARGE were able to support the objectives of content sharing and gaming, and that the idea of gaming could be a motivator for content sharing. Implications and future research directions are discussed.
KW - Evaluation
KW - Gameplay
KW - Mobile content sharing
KW - Mobile phone
UR - http://www.scopus.com/inward/record.url?scp=77955286307&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=77955286307&partnerID=8YFLogxK
U2 - 10.1109/ITNG.2010.47
DO - 10.1109/ITNG.2010.47
M3 - Conference contribution
AN - SCOPUS:77955286307
SN - 9780769539843
T3 - ITNG2010 - 7th International Conference on Information Technology: New Generations
SP - 540
EP - 545
BT - ITNG2010 - 7th International Conference on Information Technology
Y2 - 12 April 2010 through 14 April 2010
ER -